New: Smart Writer, Context-Aware Visuals, Site Structure Audits
Feature

Topical Authority Audit Tool

Crawl your site or a competitor's, rebuild it into a hub-and-spoke map, and get a clear plan of what to create, optimize, merge, or redirect.

Topical authority audit visual map in Agility Writer
★★★★★ 4.7 (33+ Trustpilot)
5,000+ active users
Articles in minutes
15+ years SEO consulting

Loosely related articles don't add up to authority

When a site publishes around a topic without a structure behind it, search engines get mixed signals and pages start competing with each other instead of ranking one strong result.

Topic dilution from loosely related articles that weaken core expertise

Keyword cannibalization, where several pages fight for the same query

No clear plan for internal links or supporting topics

What Topical Audit gives you

See your real structure

The tool reads your existing sitemap and rebuilds it into a hub-and-spoke model, so you can see how your topics actually relate.

Fix dilution and cannibalization

Spot pages competing for the same term and clusters that wander off-topic, then decide what to keep, merge, or redirect.

Get a prioritized plan

Every page comes back tagged as create, optimize, merge, or redirect, so you start with the highest-impact work.

Topical Audit in 4 steps

01
1

Create your audit

Enter a project name, language, and your sitemap or URL list, choose how the main topic is anchored, add business facts with the AI factsheet, and start the audit (5 to 10 minutes).

02
2

Explore the report

Read the executive summary, the topic-cluster breakdown, and the optimization tips for each page.

03
3

Read the visual map

See your content as a tree of hubs and spokes, color-coded for pages to create, optimize, or merge and redirect.

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4

Export and re-run

Export or copy the report, share it with your team, and re-run after updates to measure improvement.

The Topical Authority Audit Tool turns a messy sitemap into a clear hierarchy of hubs, clusters, gaps, and opportunities. Feed it your URLs (or a competitor’s) and it reads what you cover, how it links, and where the structure breaks down.

What the visual map shows

The map renders your content as a tree. Blue boxes are your main pillar pages, smaller boxes are supporting content, and the colors tell you what to do: green for suggested new pages, blue for pages to optimize, and orange for pages to merge or redirect. It’s a starting point, not a final verdict, so review the recommendations against your own goals and real-world performance.

From audit to action

Where the audit tells you what your site already looks like, the Topical Map Helper helps you plan a new one from a seed topic. Comparing options first? See the neutral roundup of the best tools for SEO topical map building. Once the plan is set, hand the gaps to the writer and fill them at scale.

Everything in Topical Audit

Crawl your site or a competitor's, up to 300 URLs

AI rebuilds the site into a proven hub-and-spoke structure

Interactive visual map with color-coded hubs and spokes

Executive summary plus a topic-cluster breakdown

Per-page optimization tips with volume, CPC, and status

Exportable action plan: create, optimize, merge, or redirect

Topical Audit FAQs

How often should I run an audit?
Run it when you start a new project, then every few months to check your progress.
Can I audit just one part of my site?
Yes. Point it at a section sitemap, such as the blog sitemap, but keep whole clusters together so no URL in a cluster is left out.
What if my sitemap is very large?
The tool reads the first 300 URLs. For a big site, use a smaller, more specific sitemap.
Why confirm the entity URL?
It anchors the main topic and improves extraction. If the default is wrong, the results drift.
Available now, start in under 2 minutes

Ready to try Topical Audit?

Start your $1 trial. 5 credits, full access to Topical Authority Audit Tool and every other Agility Writer feature.

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