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Affiliate Marketing Malaysia 101 Guide: 11 Best Programs To Join In 2023 – Adam SEO (Rewrite)

Do you dream of earning passive income without investing a fortune in Malaysia? You’re not alone, as the projected spending on affiliate marketing here is set to soar to $8.2 billion by 2022! This blog post will guide you through Malaysia’s top-tier affiliate programs that promise attractive returns and flexibility in 2023.

Ready to join me on this journey towards seamless profiteering? Let’s get started!

Key Takeaways

  • Affiliate marketing in Malaysia is a performance – based strategy that allows individuals to earn commissions by promoting products or services through affiliate links.
  • The rise of e – commerce, online businesses, and social media platforms has contributed to the growth of affiliate marketing in Malaysia.
  • Affiliate marketing offers benefits such as high profit margins, flexible working hours, and low starting capital compared to other business models.
  • Aspiring affiliate marketers should be aware of the risks involved, including time commitment, hard work, ethical marketing practices, compliance with regulations, and potential loss of commissions.
  • To start an affiliate marketing business in Malaysia, choose the right program that suits your needs and create compelling content to drive traffic to your affiliate links.

Understanding Affiliate Marketing in Malaysia

Affiliate marketing in Malaysia involves various core players, including advertisers, networks, publishers, and customers. The concept of affiliate marketing revolves around promoting products or services through affiliate links and earning a commission for each successful referral.

This industry has witnessed significant growth in Malaysia due to factors such as the rise of e-commerce and digital marketing trends.

Definition and concept of affiliate marketing

Affiliate marketing is a unique, performance-based strategy that rewards individuals, also known as affiliates, for their personalized promotional efforts. These affiliates generate traffic or customers to businesses through specially designed links and earn a commission on each valid action or sale made through these links.

This marketing approach provides an opportune platform for advertisers to drive sales while offering publishers the chance to maximize income from their digital assets. In recent years, affiliate marketing has soared in popularity due to the exponential growth of e-commerce and online businesses worldwide including Malaysia where it’s projected to reach a whopping $8.2 billion by 2022! Notably, this field isn’t exclusive; anyone with internet access can become an affiliate marketer right from the comfort of their homes! Being part of this network means not only enjoying high profit margins but also benefiting from flexible working hours which are some of the key attractions driving more people into this industry.

Core players in the industry: advertisers, networks, publishers, and customers

Affiliate marketing thrives due to the symbiotic relationship among its core players: advertisers, networks, publishers, and customers. Advertisers benefit from this performance-based advertising model by maximizing their reach and increasing sales.

Their products get extensive exposure through various publishers who invest time in promoting these items.

Concurrently, the affiliate networks play a crucial role in building bridges between advertisers and publishers. They work meticulously to ensure that both parties find an ideal match for their individual needs.

Publishers take advantage of this scenario by monetizing their audience’s interests with targeted product promotions.

On the other side of this equation sit the customers whose purchase decisions finalize the cycle. Being presented with products ideally matched to their preferences or needs leads them to complete purchases which results directly in revenue generation for all involved parties.

Through this networked process, affiliate marketing achieves high customer acquisition rates while providing profit opportunities for everyone engaged within it.

Factors contributing to the rise of affiliate marketing in Malaysia

The growth of affiliate marketing in Malaysia revolves around a variety of contributing factors, which are as follows:

  1. Increasing Investment in Affiliate Marketing: More companies are realizing the advantages of affiliate marketing and pouring capital into it. The projected spending on affiliate marketing is expected to reach $8.2 billion by 2022, highlighting its significance.
  2. The Surge of E-commerce Industry: The e-commerce sector is booming in Malaysia, providing a conducive environment for affiliate marketers to thrive. This industry’s popularity significantly adds to the rise of affiliate marketing in the country.
  3. Influence of Online Businesses: Closely related to e-commerce, other online businesses also play a crucial role in driving affiliate marketing growth. Their increasing reliance on this form of marketing escalates its prominence nationally.
  4. Impact of Social Media Platforms: Social media platforms have expanded their relevance beyond mere communication tools. They now play an essential part in facilitating and propelling the impact of affiliate marketing in Malaysia due to their vast reach and engagement levels.
  5. Opportunities for Affiliate Marketers: The promising potential lying within Malaysia’s market creates numerous opportunities for aspiring and established affiliate marketers alike. It encourages new players to enter the field while aiding experienced ones to expand their operations.
  6. Economical Benefits: Market stakeholders recognize the economical benefits that come with an effective affiliate marketing strategy, leading to its increased adoption.

Benefits and Risks of Affiliate Marketing

Affiliate marketing offers numerous benefits, including high profit margins and flexible working hours. It also requires a low starting capital compared to other business models. However, it comes with risks such as the need for time and effort investment, ethical marketing practices, and potential loss of commissions.

High profit margins and flexible working hours

Affiliate marketing offers the advantage of high profit margins and flexible working hours. As an affiliate marketer, you have the potential to earn a significant income through commissions on sales or leads generated from your promotional efforts.

With low overhead costs and no need to create or handle products, your profit margin can be substantial. Additionally, you have the freedom to choose when and where you work, allowing for a flexible schedule that suits your lifestyle.

So whether you prefer working during traditional office hours or want to embrace a more non-traditional approach, affiliate marketing provides the opportunity for financial success while enjoying flexibility in your work life.

Low starting capital compared to other business models

Affiliate marketing offers a unique advantage with its low starting capital compared to other business models. Unlike traditional brick-and-mortar businesses or franchises that require substantial investments, affiliate marketing allows individuals to start their own online business with minimal financial commitment.

This cost-effective approach is especially appealing for those who are looking to enter the world of entrepreneurship without breaking the bank. By leveraging digital assets and tapping into the growing e-commerce market, aspiring affiliate marketers can take advantage of increasing online business opportunities with just a small investment upfront.

With the rise of social media influence and the profitability of affiliate marketing, this model offers a flexible schedule and a chance to earn passive income from anywhere in the world.

Risks of time and effort, ethical marketing practices, and potential loss of commissions

Affiliate marketing carries certain risks and challenges that aspiring affiliate marketers should be aware of. These include:

  • Time commitment: Becoming an affiliate marketer requires dedicated time and effort to research, create content, promote products, and engage with potential customers.
  • Hard work: Achieving success in affiliate marketing requires a strong work ethic, consistent effort, and a willingness to constantly adapt and improve strategies.
  • Marketing ethics: It is essential to adhere to ethical marketing practices to build trust with your audience. This includes being transparent about affiliate partnerships and disclosing any potential biases or conflicts of interest.
  • Compliance: Affiliate marketers must comply with industry regulations, such as the Federal Trade Commission’s guidelines on disclosure and fair competition.
  • Commission loss: There is a risk of losing commissions if the company changes its affiliate program or if sales are not properly tracked or credited. It is important to carefully review the terms and conditions of each program you join.
  • Risk management: Affiliate marketers need to mitigate risks by diversifying their income streams, carefully choosing reliable affiliate programs, and staying up-to-date with industry trends.

How to Start an Affiliate Marketing Business in Malaysia

Choose the right program for your needs and create compelling content to drive traffic to your affiliate links. Want to learn more? Keep reading!

Choosing a program that fits your needs

Consider a few key factors when choosing an affiliate program that fits your needs. First, think about the products or services offered by the program and whether they align with your niche and target audience.

Next, look at the commission structure and payment methods to ensure they are suitable for your financial goals. Additionally, consider the type of traffic you generate and whether it matches what the program expects.

Finally, evaluate the quality of affiliate training and support provided by the program to help you succeed in your affiliate marketing journey. By carefully considering these factors, you can find a program that is well-suited to your needs and maximize your chances of success.

Creating content and driving traffic to affiliate links

Creating content and driving traffic to affiliate links is a crucial step in starting an affiliate marketing business in Malaysia. Once you have chosen a program that aligns with your needs, it’s time to focus on creating compelling content that will attract your target audience.

This can be done through blog posts, social media updates, videos, or other forms of digital content. By providing valuable information and engaging with your audience, you can establish yourself as an authority in your niche and build trust.

To drive traffic to your affiliate links, you can utilize various strategies such as search engine optimization (SEO), social media marketing, email marketing, and paid advertising.

Utilizing keywords relevant to the products or services you are promoting can help improve your website’s visibility on search engines. Engaging with your audience on social media platforms by sharing valuable content and interacting with their comments can also drive more people to visit your website.

Remember that consistency is key when it comes to content creation and driving traffic. Regularly updating your website or blog with fresh and high-quality content will not only keep visitors coming back but also increase the chances of them clicking on your affiliate links and making a purchase.

Top Affiliate Networks in Malaysia

Involve Asia offers a wide range of products, easy navigation, and excellent customer service. ACCESSTRADE Global is known for its trustworthiness, reliability, good program selection, and 24/7 support.

Commission Factory stands out with its wide range of brands and fast global payments. To discover more top affiliate networks in Malaysia, read on!

Involve Asia: Wide range of products, easy navigation, excellent customer service

Involve Asia is a top affiliate network in Malaysia that offers a wide range of products to promote. Their platform features an easy navigation system, making it convenient for users to browse through various categories and find the products they need effortlessly.

In addition, Involve Asia prides itself on providing excellent customer service, ensuring that both advertisers and publishers receive exceptional assistance whenever needed. With its high-quality merchandise, efficient user experience, and reliable partner networks, Involve Asia proves to be a valuable choice for those looking to succeed in affiliate marketing.

ACCESSTRADE Global: Trustworthiness, reliability, good program selection, 24/7 support

ACCESSTRADE Global is a trusted and reliable affiliate network in Malaysia. With an excellent reputation for trustworthiness and reliability, affiliates can feel confident in their partnership.

ACCESSTRADE Global offers a wide range of programs to choose from, allowing affiliates to find the perfect fit for their niche and target audience. Additionally, they provide 24/7 support to their affiliates, ensuring that any questions or concerns are addressed promptly.

With ACCESSTRADE Global, affiliates can rely on top-notch support and a diverse selection of programs to help them achieve success in affiliate marketing.

Commission Factory: Wide range of brands, fast global payments

Commission Factory is a highly recommended affiliate network in Malaysia, known for its wide range of brands and fast global payments. It is particularly popular in Australia and offers affiliates the opportunity to test which network suits their niche and traffic source best.

With Commission Factory, affiliates can enjoy the convenience of working with numerous brands while receiving prompt payment for their efforts. This makes it an ideal choice for those seeking a reliable platform that provides a diverse selection of options and ensures swift financial transactions.

Best Affiliate Programs to Join in 2023

There are several top affiliate programs in Malaysia that you can join in 2023, including the Lazada Affiliate Program, Shopee Affiliate Program, ZALORA Affiliate Program, Sephora Affiliate Program, Nike Affiliate Program, Watsons Affiliate Program, Berjaya Sompo MotorNow Affiliate Program, Skyscanner Affiliate Program, AXA e-Medic Card Affiliate Program, Klook Travel Affiliate Program and Affiliate Program.

Lazada Affiliate Program: Popular e-commerce platform, high conversion rate, competitive commission structure

The Lazada Affiliate Program is a popular e-commerce platform in Malaysia. It offers a wide range of products and has gained significant popularity among online shoppers. One of the main advantages of joining the Lazada affiliate program is its high conversion rate, which means that you have a higher chance of turning clicks into actual sales.

In addition, the program offers a competitive commission structure, allowing affiliates to earn generous commissions for their referrals. By partnering with Lazada, you can take advantage of their strong brand presence and extensive customer base to maximize your earning potential as an affiliate marketer.

Shopee Affiliate Program: High conversion rate, large audience, lower commission structure

The Shopee Affiliate Program stands out with its high conversion rate and access to a large audience. This program offers a lower commission structure compared to other affiliate programs, making it an attractive choice for aspiring affiliates.

With its focus on optimizing conversion rates and targeting online audiences effectively, the Shopee Affiliate Program provides ample opportunities for affiliate marketers to maximize their earnings and reach.

ZALORA Affiliate Program: High commissions, reputable online fashion marketplace, approved creative materials required

The ZALORA Affiliate Program is a lucrative commission-based marketing opportunity for those interested in the fashion industry. With high commissions of up to 8%, it offers an enticing earning potential.

ZALORA is an established online retail platform and one of the biggest online fashion marketplaces, making it a sought-after affiliate partnership. To participate in the program, approved creative materials are required from affiliates, ensuring a consistent and professional promotion strategy.

Joining the ZALORA Affiliate Program allows you to tap into the success of this prominent online fashion marketplace while earning competitive commissions.

Sephora Affiliate Program: Commission rate, 30-day cookie period, restrictions on negative keywords

The Sephora Affiliate Program offers a competitive commission rate that can reach up to 5.6%. Affiliates have the potential to earn a substantial amount of income through this program.

In addition, the program provides a generous 30-day cookie period, which means that if a customer makes a purchase within 30 days after clicking on your affiliate link, you will still receive a commission for that sale.

However, it’s important to note that affiliates participating in the Sephora program are not allowed to promote negative keywords. This ensures that their advertising aligns with Sephora’s brand guidelines and creates positive associations for potential customers.

Nike Affiliate Program: Well-known sports brand, high conversion rate, restrictions on negative keywords and 1-day cookie period

The Nike Affiliate Program is an excellent choice for those looking to promote a well-known and trusted sports brand. With its high conversion rate, you have a greater chance of earning commissions from your referrals.

It’s important to note that the program has restrictions on negative keywords, so be sure to comply with their guidelines when creating your content. Additionally, the cookie period for this program is 1 day, which means that you will only receive credit for conversions within that timeframe.

Overall, the Nike Affiliate Program offers a reliable way to monetize your audience’s interest in popular athletic products.

Watsons Affiliate Program: Health and beauty products, competitive CPA, short cookie period and low commission rate

The Watsons Affiliate Program is an excellent choice for those looking to promote health and beauty products. With a wide selection of products available, affiliates can cater to the needs of their audience easily.

The program also offers a competitive CPA (Cost Per Action), ensuring that affiliates are rewarded generously for their efforts. However, it’s important to note that the cookie period for this program is short, lasting only 1 day.

Additionally, the commission rate offered by Watsons may be lower compared to other programs at 2.1%. Despite these factors, affiliates who are passionate about health and beauty can still find success through this program by leveraging its extensive product range and appealing commissions.

Berjaya Sompo MotorNow Affiliate Program: Competitive commission rate, competitive car insurance market

The Berjaya Sompo MotorNow Affiliate Program offers a competitive commission rate of up to RM 49 per sale. This program is an excellent opportunity for individuals looking to earn significant commissions in the highly competitive car insurance market.

With its attractive commission structure, affiliates have the potential to generate substantial earnings by driving sales for car coverage through their marketing strategies. By joining this program, affiliates can tap into a lucrative niche and capitalize on the demand for car insurance in Malaysia.

The key factors that set this affiliate program apart are its competitive commission rate and the fierce competition within the car insurance market. Affiliates who choose to promote Berjaya Sompo MotorNow can take advantage of these factors and maximize their commission earnings.

With proper promotion and effective marketing techniques, affiliates have a great chance of success in this profitable industry.

By participating in the Berjaya Sompo MotorNow Affiliate Program, individuals can leverage their marketing skills to generate income while helping customers find comprehensive car insurance coverage that suits their needs.

Skyscanner Affiliate Program: High share commission, long earning cycle, approved creative material required

The Skyscanner Affiliate Program is a great choice for those looking to earn high commissions. With a share commission of 35%, you can potentially earn a significant income. However, it’s important to note that the earning cycle for this program is long, as commission payments are only made after sales completion and consumer consumption.

Additionally, affiliates must strictly use approved creative material when promoting Skyscanner. So if you’re willing to put in the effort and follow the guidelines, this affiliate program offers excellent earning potential and partnership opportunities in the travel industry.

AXA e-Medic Card Affiliate Program: Commission on sales of online medical protection plan, competitive commission rate, competitive market

The AXA e-Medic Card Affiliate Program offers a commission on sales of their online medical protection plan. With a competitive commission rate of up to RM 56 per sale, this program is an attractive opportunity for affiliate marketers looking to earn higher commissions.

However, it’s worth noting that the market for online medical coverage is highly competitive. Despite the challenges, the AXA e-Medic Card Affiliate Program provides a chance to tap into a lucrative niche and generate income through commission-based sales.

Klook Travel Affiliate Program: Commission on travel bookings, competitive commission rate, 30-day cookie period, approved creative material required

The Klook Travel Affiliate Program offers commission on travel bookings, providing affiliates with the opportunity to earn a competitive commission rate of up to 5%. With a generous 30-day cookie period, affiliates have ample time to generate sales and earn their commissions.

However, it is important for affiliates to note that the program requires the use of approved creative material provided by Klook. By adhering to these guidelines, affiliates can effectively promote travel bookings and maximize their earnings through this program. Affiliate Program: Generous commission rate, vast selection of accommodations, long earning cycle Affiliate Program offers a generous commission rate of 4.4%, allowing you to earn more for each booking made through your affiliate link. What sets apart is its vast selection of accommodations available in over 200 countries, giving your audience plenty of options to choose from.

Moreover, the earning cycle for hotel bookings through is relatively long, which means that customers often don’t check out until after their stay. This gives you more opportunities to earn commissions and maximize your earnings potential with this competitive affiliate marketing program.

With Affiliate Program, you can tap into a diverse selection of hotels worldwide and offer international booking options to your audience. This program stands out not only for its generous commission rate but also for providing a wide range of lodging options suitable for various travel preferences and budgets.

By promoting as an affiliate marketer, you can take advantage of the global availability of accommodations and benefit from the extended booking cycle that comes with it.

Tips for Success in Affiliate Marketing

To succeed in affiliate marketing, hard work and dedication are essential. Whether you have a website, blog, or social media following, anyone can participate in this lucrative industry.

Keep an eye on commission ranges, cookie periods, and earning cycles, while also being aware of minimum payout thresholds.

Hard work and dedication

Affiliate marketing is not a get-rich-quick scheme. It requires hard work and dedication to be successful. As an affiliate marketer, you need to put in the effort to create quality content, drive traffic to your affiliate links, and build relationships with your audience.

It takes persistence and commitment to consistently promote products, track conversions, and optimize your strategies for better results. While affiliate marketing offers flexible working hours and the potential for high profit margins, it is crucial to remember that success doesn’t come overnight.

Stay focused on your goals, adapt as needed, and keep putting in the effort required to achieve long-term success in this competitive industry.

Open to anyone with a website, blog, or social media following

Affiliate marketing programs are accessible to individuals with a website, blog, or social media following. This means that regardless of your online platform, you can participate in affiliate marketing and potentially earn passive income.

Whether you have a personal blog, a popular social media account, or even just a simple website, you have the opportunity to monetize your online presence through affiliate programs.

It doesn’t matter if you’re an expert marketer or just starting out – affiliate marketing is open to anyone who wants to promote products and earn commissions based on their referrals.

Commission ranges, cookie periods, and earning cycles

Affiliate marketing programs offer a wide range of commission rates, typically ranging from 0.50% to 50%. This means that as an affiliate marketer, you have the potential to earn a percentage of the sales made through your referral links.

The commission rate ultimately depends on the specific program and product category.

In addition to commission ranges, cookie periods also play a crucial role in affiliate marketing. A cookie is a small file that is stored on a user’s device when they click on your referral link.

It helps track their activity and ensures that you receive credit for any subsequent purchases they make within a certain timeframe. Cookie periods usually range from 24 hours up to 30 days, giving you ample time to earn commissions from repeat customers.

Furthermore, earning cycles vary across different affiliate marketing programs. An earning cycle refers to the period it takes for your earned commissions to be processed and paid out by the program or network.

These cycles can vary anywhere from 30 to 90 days depending on the program’s policies and payment terms.

Minimum payout thresholds

Affiliate marketing programs typically have minimum payout thresholds that must be reached before you can receive payment. These thresholds vary depending on the program, but it is important to keep this requirement in mind when choosing which programs to join.

Some programs may have lower payout thresholds, making it easier for you to start earning money sooner. On the other hand, some programs may have higher payout thresholds, requiring you to accumulate a certain amount of commissions before receiving your payment.

It’s essential to consider these minimum payout thresholds as part of your overall strategy and choose programs that align with your financial goals and timeline for earning income.


In conclusion, affiliate marketing in Malaysia offers a lucrative opportunity for individuals to earn high profits while enjoying flexible working hours. By joining the best programs such as Lazada, Shopee, ZALORA, and more, you can tap into the booming e-commerce market and maximize your earnings potential.

With dedication and strategic marketing efforts, anyone with a website or social media following can succeed in the world of affiliate marketing. Get started today and reap the rewards!


1. What is affiliate marketing?

Affiliate marketing is a performance-based marketing strategy where affiliates earn a commission for promoting products or services on their platforms and generating sales or leads.

2. How does affiliate marketing work?

Affiliate marketing works by using unique tracking links that are provided to affiliates. When someone clicks on an affiliate’s link and makes a purchase or completes an action, the affiliate earns a commission.

3. How can I join an affiliate program in Malaysia?

To join an affiliate program in Malaysia, you can visit the company’s website and look for their “affiliate” or “partner” program page. There, you will find information about signing up and any requirements.

4. Are there any costs involved in joining an affiliate program?

Most affiliate programs are free to join, but some may require payment for membership fees or purchasing starter kits. It’s important to read the terms and conditions of each program before joining.

5. How much money can I make with affiliate marketing in Malaysia?

The amount of money you can make with affiliate marketing in Malaysia depends on various factors such as your audience size, engagement levels, product popularity, and commission rates offered by different programs.

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