# Fact Sheets: Complete Guide | Agility Writer Help > Fact Sheets are reusable, research-backed documents that store comprehensive information about brands, products, or services. They serve as your single… URL: https://agilitywriter.ai/help/fact-sheets/ Last-Modified: 2026-03-04 Author: Adam Yong Fact Sheets are reusable, research-backed documents that store comprehensive information about brands, products, or services. They serve as your single source of truth for consistent, accurate content across all your articles. ![](/images/help/Fact-Sheet-1-1024x647.jpg) ### Key Benefits **🎯 Data Consistency** - Maintain uniform information across multiple articles - Eliminate contradictory facts in your content - Ensure accuracy when writing about the same topics repeatedly **🔄 Reusability** - Create once, use everywhere - Perfect for comparison articles, alternatives pages, and product roundups - Save time on repetitive research **📊 High-Quality Research** - AI-powered in-depth research with citations - Comprehensive data collection from multiple sources - Professional-grade data point & information **⚡ Efficiency** - Reduce writing time by 60-80% for comparison content - Streamline content creation workflows - Focus on analysis rather than data gathering ### When to Use Fact Sheets **✅ Perfect For:** - **Comparison Articles**: “Tool A vs Tool B vs Tool C” - **Alternatives Pages**: “Top 10 \[Product\] Alternatives” - **Product Roundups**: “Best \[Category\] Tools in 2025” - **Review Articles**: Multiple product reviews - **Industry Analysis**: Recurring mentions of key players - **Local Business Pages:** Service + location combinations for consistent local SEO content **❌ Not Ideal For:** - One-off articles about unknown topics - News articles requiring real-time information - Highly technical documentation needing frequent updates ### Local Business Use Cases **🏢 Service + Location Pages** Local businesses can create powerful, consistent content across multiple locations using fact sheets: **Brand Fact Sheet Example:** - Company overview and history - Core values and mission - Contact information and hours - Certifications and licenses - Service guarantees and warranties **Service Fact Sheet Examples:** - **“Plumbing Services”**: Detailed service descriptions, pricing ranges, typical project timelines - **“HVAC Installation”**: Equipment brands used, installation process, maintenance plans - **“Legal Consultation”**: Practice areas, consultation process, fee structures **Content Multiplication Strategy** 1. **Create Once**: Build comprehensive brand and service fact sheets 2. **Reuse Everywhere**: Generate location-specific pages like: - “Plumbing Services in \[City Name\]” - “Emergency HVAC Repair in \[Neighborhood\]” - “Personal Injury Lawyer in \[State\]” - “\[Service\] Near Me in \[Location\]” ### Comparison & Alternatives Content Use Cases **🆚 VS Comparison Pages** Create detailed fact sheets for each competitor, then generate multiple comparison articles: **Example Workflow:** 1. **Create Fact Sheets**: Ahrefs, SEMrush, Moz, Ubersuggest 2. **Generate Articles**: - “Ahrefs vs SEMrush: Which SEO Tool is Better?” - “SEMrush vs Moz: Complete Comparison 2025” - “Ahrefs vs Ubersuggest: Features & Pricing Compared” **🔄 Alternatives Articles** Build comprehensive fact sheets for market leaders and competitors: **Example Strategy:** - **Primary**: “Slack” (your brand – primary fact sheet) - **Alternatives**: Microsoft Teams, Discord, Telegram, Zoom Chat **Generate**: - “X Best Microsoft Teams Alternatives for Team Communication” – use Slack, Discord, Telegram, Zoom Chat fact sheets. - “X Best Zoom Chat Alternatives for Team Communication” – use Slack, Discord, Telegram, Microsoft Teams fact sheets. - “X Best Discord Alternatives for Team Communication” – use Slack, Zoom Chat, Telegram, Microsoft Teams fact sheets. ### How to Create Fact Sheets ![](/images/help/Fact-Sheet-2-1024x511.jpg) **Method 1: AI Research (Recommended)** 1. **Access the Feature** - Navigate to Tools > Fact Sheets - Click “New (Research with AI)” 2. **Basic Information** - **Topic**: Enter the brand, product, or service name - **Type**: Choose from Brand, Product, or Service - **Website**: Add official website (helps AI research) - **Language**: Select your content language 3. **Advanced Options** - **Location**: Specify geographic focus if relevant - **Favor Option**: Check if you want positive bias toward the topic 4. **Generate** - Click “Generate (2 Credits)” - Wait 5-10 minutes for AI research completion - Review and edit the generated content **Method 2: Manual Creation** ![](/images/help/Fact-Sheet-3-1024x602.jpg) 1. **Start Manual Creation** - Click “New (Manual Input)” - Fill in basic information fields 2. **Content Creation** - Use the rich text editor to write your fact sheet - Include key sections like: - Company overview - Product features - Pricing information - Target audience - Unique selling points - Contact information 3. **Save and Organize** - Click “Save Fact Sheet” - Note the auto-generated Tag Code for future reference ### Using Fact Sheets in Article Creation **In Article Writing Mode:** ![](/images/help/Fact-Sheet-4.jpg) 1. Enable “Custom Instruction, Fact Sheets & Knowledge” 2. Click “Browse Fact Sheets” 3. Select relevant fact sheets from your library 4. The AI will use this data for consistent, accurate content ![](/images/help/Fact-Sheet-5.jpg) **Tag Code System:** 1. Each fact sheet gets a unique tag code (e.g., FS-Ahrefs-20250727-4221) 2. Use these codes to quickly reference fact sheets in product roundup settings. ![](/images/help/Fact-Sheet-6.jpg) ![](/images/help/Fact-Sheet-7.jpg) ![](/images/help/Fact-Sheet-8.jpg) **Best Practices** - **Be Comprehensive**: Include all relevant details - **Stay Current**: Update fact sheets when information changes - **Use Structure**: Organize with clear headings and bullet points - **Add Context**: Include pricing, target audience, and key differentiators - **Research Phase**: Create fact sheets before starting article series - **Type Classification**: Properly categorize as Brand/Product/Service **Managing Your Fact Sheet Library** ![](/images/help/Fact-Sheet-9-1024x489.jpg) **Search and Filter** - Use the search box to find fact sheets by title - Filter by type (Brand/Product/Service) in selection modals - Sort by date to find recently created sheets **Bulk Operations** - Select multiple fact sheets using checkboxes - Delete outdated sheets in bulk - Use “Select All” for library-wide operations **Character Limits and Technical Details** **Content Limits** - **Maximum**: 12,000 characters per fact sheet - **Recommended**: 1,500-3,000 characters for optimal performance - **Warning System**: Visual indicators when approaching limits **Export Options** - **Copy Content**: Get markdown-formatted text for external use - **Export Function**: Download fact sheet in various formats - **Citation Access**: Review sources and references **Advanced Tips** ![](/images/help/Fact-Sheet-10.jpg) ![](/images/help/Fact-Sheet-11-1024x628.jpg) **Research Optimization** - **Specific Topics**: More specific topics yield better AI research - **Include Context**: Add website and location for better targeting - **Quality Sources**: AI prioritizes authoritative sources **Content Strategy** - **Series Planning**: Create fact sheets for all topics in a content series - **Competitor Analysis**: Build fact sheets for all major players in your niche - **Update Schedule**: Set reminders to review fact sheets quarterly ## Still need help? 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